Advertising in America
the consumer view [by] Raymond A. Bauer and Stephen A. Greyser, in collaboration with Donald L. Kanter and William M. Weilbacher, with the assistance of Alice E. Courtney and Christopher Gale.
Edición de la obra Advertising in America
| Autor | Raymond Augustine Bauer |
|---|---|
| Editorial | Division of Research, Graduate School of Business Administration, Harvard University |
| Fecha de publicación | 1968 |
| Lugar | Boston |
| Idioma | inglés |
| Páginas | 473 |
| Número de Cutter | B344a |