Advertising
Edición de la obra Advertising
| Autor | Julian Petley |
|---|---|
| Editorial | Smart Apple Media |
| Fecha de publicación | 2003 |
| Lugar | North Mankato, Minn |
| Idioma | inglés |
| Páginas | 64 |
| ISBN-10 | 1583402551 |
| LCCN | 2002191171 |
| Serie | Media wise |
| Número de Cutter | P491a |
Describes an advertising campaign from planning to completion, and profiles various jobs in advertising, such as account executive, creative director, media planner, and production assistant.