Adaptive Decision Maker
Edición de la obra The adaptive decision maker
| Autor | John W. Payne, James R. Bettman, Eric J. Johnson |
|---|---|
| Editorial | Cambridge University Press |
| Fecha de publicación | 2012 |
| Idioma | inglés |
| ISBN-13 | 9781139173933 |
| Número de Cutter | P346a |
"The Adaptive Decision Maker argues that people use a variety of strategies to make judgments and choices. The authors introduce a model that shows how decision makers which strategy a person will use in a given situation. A series of experiments testing the model are presented, and the authors analyze how the model can lead to improved decisions and opportunities for further research." --Amazon.com