Stephen L. Vargo · 4 obras en el catálogoObrasSSAGE Handbook of Service-Dominant LogicSAGE Handbook of Service-Dominant LogicService-Dominant Logic of MarketingTToward a Better Understanding of the Role of Value in MarketToward a Better Understanding of the Role of Value in Markets and MarketingSService in the AI EraService in the AI Era
TToward a Better Understanding of the Role of Value in MarketToward a Better Understanding of the Role of Value in Markets and Marketing
