Jean-Claude Usunier

Marketing across cultures

International business negotiations

International and cross-cultural management research

1998

Introduction à la recherche en gestion

1993

La grande triche

1994

Oral pleasure and expatriate satisfaction

1994

Pratique de la prévision à court terme

1982

Commerce entre cultures

1992

Environnement international et gestion de l'exportation

1985

International Marketing

1993

Management international

1985

Marketing across cultures

1996

Interkulturelles Marketing

International and Cross-Cultural Business Research

AIDS and Business

Intercultural Business Negotiations

Religion as brands

AIDS and Business. Routledge Advances in Management and Business Studies, Volume 41

Marketing Across Cultures EBook

Religions As Brands

Business and Marketing Across Cultures

Higher Education Business