James M. Lattin · 5 obras en el catálogoObrasSSPSS Companion for Lattin/Green/Carroll’s Analyzing MultivarSPSS Companion for Lattin/Green/Carroll’s Analyzing Multivariate Data (Duxbury Applied)IIndividual differences in response to consumer promotionsIndividual differences in response to consumer promotionsAnalyzing multivariate dataTThe dynamics of consumer response to price discountsThe dynamics of consumer response to price discountsT1 scaling
SSPSS Companion for Lattin/Green/Carroll’s Analyzing MultivarSPSS Companion for Lattin/Green/Carroll’s Analyzing Multivariate Data (Duxbury Applied)
IIndividual differences in response to consumer promotionsIndividual differences in response to consumer promotions
TThe dynamics of consumer response to price discountsThe dynamics of consumer response to price discounts