George E. Belch
· 16 obras en el catálogo
Obras
Loose Leaf for Advertising and Promotion

Advertising and promotion
Connect Access Card for Advertising and Promotion
Gen Combo Advertising and Promotion; Connect Access Card
SW ADVERT and PROMO+DEVELOP IMC PLAN
A multiple exposure study of the effects of comparative and noncomparative television commercials on cognitive response, recall, and message acceptance
1982
Tempered by crises
1971

Introduction to advertising & promotion
1993

Introduction to advertising and promotion management
1990

Advertising and promotion
1998

Advertising and Promotion

Advertising and Promotion w/ Adsim

Advertising and Promotion
ADVERTISING
Advertising
